Sofia Design
UX · UI Design Portfolio


Re-design of Bang and Olufsen website, combining luxury and retail into one cohesive brand experience e-commerce site

 - Case study pending write up - 🤓

My role in this project was leading the User experience from discovery to delivery of the new Bang and Olufsen website. The challenge was to bring together their retail and luxury sites and touch-points into one cohesive brand immersive experience.

…as we wait for the full case study have a look at the live site: Bang & Olufsen